Taroudant is ideally located between the sea and the mountain. Untouched by mass tourism, Taroudant seems to be mistaken for what Marrakech was like 20 years ago. It is also called “La Petite Marrakech”. You will find its ramparts of fortification, its medina, its kasbah, its local crafts (tannery, souk, etc.) and its impregnable view on the Atlas and the anti-Atlas.

Hidden by magnificent red-mud walls, and with the snowcapped peaks of the High Atlas beckoning beyond, Taroudant’s souqs and squares have a healthy sprinkling of Maghrebi mystique. Yet it is also a practical place, a market town where Berbers trade the produce of the rich and fertile Oued Souss plain.

Very popular for its mountain hunt, Taroudant is the cradle of one of the most beautiful and most mythical hotels in Morocco: La Gazelle d’Or.
An exclusive destination reserved for researchers of authenticity and calm, it is not uncommon to find there many personalities who come to seek a little serenity. Contact with the population is very warm and it is extremely rare to be bothered by it.Finding the right local addresses will require a little agility and contact with the local population, which as you will discover very quickly, is very welcoming! Do not hesitate to test and venture, you will not be disappointed, Taroudant in an adventure!
 There aren’t any must-see sights. Instead, the medina is a place to stroll and linger. The two souqs are well worth a browse, more laid-back than Marrakesh, but with an atmosphere of activity that is missing in Agadir. With the little-explored western High Atlas, the Anti Atlas and the coast all nearby, the town makes a good base for trekking and activities. Just 65km inland from Al-Massira Airport, it is a more atmospheric staging post to/from the airport than Agadir.

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